Designerly Thoughts From Yosef
Blogs about, reactions to, and amusing examples of designed experiences
Good design is both comprehensive and ethical.This is how to do it. Put Persons FirstBe a champion for improving quality of life. Everything else is secondary. Seek DiversityEngage and work with a wide range of people – especially extreme users, positive deviants, the overlooked, and the disenfranchised. Collaborate ContinuouslyInvolve and empower stakeholders throughout the entire... Continue Reading →
(Note: This article’s intended audience is mid-to-seasoned design practitioners. I will make a simpler post for new learners soon.) Why do we need models in the first place? As a designer, it doesn’t matter if you’ve been practicing for days or decades, it’s inevitable that you’ll be asked to explain what you do and how... Continue Reading →
(Originally published in February 2016) With today’s post, I hope to clear up a common presumption in the relationship between experiences and efficiency. In many situations, people tend to think that the ideal experience is synonymous with the most efficient experience. For instance, think about the last time you were locked out of your house,... Continue Reading →
(Originally published in September 2015) “A fundamental problem in business is that business tools are nearly completely quantitative. . . The qualitative is almost ignored completely or nonexistent in any kind of organization’s decision-making process — but it’s always driving customer decisions.”— Nathan Shedroff, Chair of the MBA in Design Strategy at CCA To improve the depth of understanding... Continue Reading →
This blog post (originally published in April 2015) is the first of two parts about alternative metrics. “What you measure affects what you do. If you don’t measure the right thing, you don’t do the right thing.”— Nobel Prize Winning Economist, Joseph Stiglitz Part 1 — The Shortcomings of Traditional Metrics When gauging the value and success... Continue Reading →
Service Dominant Logic (SDL) might say that Tesla now provides short-term pet watching services. Design Consideration:Using the tools, technologies, and resources already available, how might we expand our offerings by meeting additional needs?
TIL of professional "fired men" that were used as department store scapegoats who were fired several times a day to please costumers who were disgruntled about some error “Well, you see it’s this way, Tom happens to be the store’s professional fired man. There isn’t an hour goes by but some disgruntled customer comes in... Continue Reading →
Sometimes it is hard to navigate the boundaries between social norms and service culture. What is allowed? What is correct? What is repugnant? A sense of humor usually helps. Design Considerations:• How might we improve a service by providing experiential options?• How might we improve experiences by humanizing the relationship between service providers and recipients?•... Continue Reading →
(Originally published in November 2014) As stated in an earlier post, a service is defined by the Oxford dictionary as “the action of helping or doing work for someone.” By breaking this definition down, we see a service is comprised of three things: an intangible good (the outcome of the action), a provider, and a... Continue Reading →
Pig greets travelers at San Francisco airport: LiLou is the first swine to join the airport’s a team of therapy animals, and is believed to be the only airport porker in the country. Adorable. Memorable. Unexpected.The Wag Brigade brings joy to an otherwise stressful environment. Design Considerations:Sometimes called “surprise and delight” – how might we... Continue Reading →
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